01
We start with context.
Before we recommend the work, we want to understand the business, budget, stage, sales process, constraints, and opportunity.
About BIT
Built by people who do the work.
We are the team behind BIT Brand Anarchy: strategists, builders, and marketers who care more about useful work than looking busy.
The origin story
We built the partner we kept wishing existed.
The short version: we saw the need for growth work that fits the business in front of us, not one-size-fits-all retainers or plans that only make sense with huge budgets.
02
We are careful with budget.
We would rather choose the few moves that matter than spread spend across a dozen low-impact tasks just to make a plan look bigger.
03
We tie strategy to revenue.
Leads, sales, pipeline, retention, trust, or visibility: the goal decides what deserves attention first.
The crew
The people behind the work.
Jessica Greff
Jessica sees the whole growth picture: search, content, reputation, and whether the work maps to a real business goal.
- Leads SEO, AI search, content architecture, and reputation strategy.
- Bootstrapped startup operator who understands scrappy marketing constraints.
- Special interest: reputation as a ranking and AI visibility signal.
Adiel Villanueva
Adiel is where sales context meets marketing reality. He helps clarify value, timing, and what the work needs to make sense in the real world.
- Clarifies value, opportunity, and whether the partnership makes sense.
- Brings campaign instincts from real operating environments.
- Highly ambitious, somehow relaxed, and allergic to empty hype.
Tara Hymers
Tara turns strategy into systems that hold up. She brings operations brain, implementation judgment, and a low tolerance for fragile shortcuts.
- Turns strategy into clean website systems that can survive launch.
- Researches the strongest solution before making the call.
- Analytical, practical, and very hard to impress with shortcuts.
The working agreement
What you can expect from us.
We focus strategy on the highest-impact moves: the work most likely to move the needle for the business, not the work that merely fills a retainer.
We will
- Prioritize the work most likely to change the outcome.
- Match the scope to the budget, stage, and goal.
- Say what should wait when it is not the best use of money.
We will not
- Force every client into the same retainer.
- Sell busywork to make a plan look bigger.
- Spend the budget on low-impact tasks before the real constraint is handled.
Say hello
Bring us the messy version.
The half-built site, the unclear growth plan, the budget constraint, the thing that should be working harder. We will help you find the next right move.
Book strategy session